Digital Infographic Techniques and their role in achieving Design treatments within Retail Stores and their facades

Abstract :
Infographic design is considered a visual representation of complex data and information in a simple, clear, and concise manner. Infographic design can be used in interior architecture, specifically in the design of Retail stores and their facades, to explore the role of digital information technologies in achieving cognitive design processes in interior architecture for Retail spaces. It studies the concept of graphic representation and its various techniques, as well as its role in informational stimulation of interior spatial paths, including data visualization, icons, and digital printing.
The use of infographic techniques in interior architecture can enhance the customer experience, help in defining paths within Retail spaces, and increase brand awareness. It also discusses how the use of interactive information screens can facilitate the understanding of complex information in interior spaces , thus facilitating communication between the designer and the client. Interactive graphic techniques play an important role in achieving design processes for commercial stores by integrating graphic representations with interior design to create more effective and appealing internal spaces that meet the needs of client.