The role of augmented reality in enhancing the user experience within smartphone applications

Document Type : Original Article

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Luxor University

Abstract

This research aims to clarify the role of augmented reality images in enhancing the user experience within smart phone applications by choosing models as an example of using the image for this technology, which in turn creates an interactive panel for users to enhance their experience and improve its effective role in direct communication and exciting realistic simulation in building the experience of products and services, which can be summarized in: The research problem is in the following question: What is the role of augmented reality images in enhancing the user experience within smart phone applications? The research assumes the possibility of enhancing the image of augmented reality within smartphone applications.
The research follows the descriptive analytical approach by describing augmented reality images and analyzing them in terms of their meaning, compositions, design foundations, and colors. The research produces results and recommendations in studying augmented reality images in enhancing the user experience within smart phone applications, and creating more interactive and attractive applications to enhance the feeling of presence among the target audiences. Recommendations: Motivate application developers and designers using augmented reality technology, and provide studies of augmented reality images to create more effective and persuasive messages for the target audience.

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